Reach Betfair Exchange Through a Broker, and the Door Next to It
Four brokers, three tool names, one exchange. Here is what each one asks first.
Each of the four brokers on this site opens Betfair Exchange. The tool is called Piwi247 at AsianConnect, Sharp Exchange at BetInAsia and MadMarket, and FairExchange at Sportmarket. Each asks for a first deposit: €10 on AsianConnect’s Piwi247 card, €50 at BetInAsia and MadMarket, €100 in the FairExchange window at Sportmarket. The same four accounts open Orbit Exchange too, so one account can hold both exchanges. This page covers getting the account and finding the tool. It does not cover how to bet on an exchange or what an exchange charges.
What each broker asks first
Nobody enjoys hunting for a product name on a broker’s menu. Here are the four, and what each asks before it opens. (An aside: “exchange” is also a verb, but here it is the noun, the place where backers and layers meet.) Getting the exchange onto your login comes down to which account, which card or window, and the deposit it asks for.
| Broker | Tool | First move | First deposit |
|---|---|---|---|
| AsianConnect | Piwi247 | Tick the Piwi247 card at sign-up, or add it from My Bookie Accounts | €10 |
| BetInAsia | Sharp Exchange | Register on the portal, deposit, then press Create account on the Sharp Exchange card in Products | €50 |
| MadMarket | Sharp Exchange | Deposit first, then Create account in Products | €50 |
| Sportmarket | FairExchange | Get the Sportmarket account verified, then press Request account in the FairExchange window | €100 |
Sharp Exchange appears twice because two brokers use the name, and it is also the name each uses for Orbit Exchange (yes, one name on two doors). How the broker account itself is opened, form and e-mail and identity check included, is on the sign-up guide, and the broker overview lists what else each account opens.
What each tool says about itself
Each card keeps to what the broker’s and the tool’s own pages and screens say, with a Best for and a Not ideal if.
Piwi247 at AsianConnect
AsianConnect’s Piwi247 page says you can back or lay bets, and the card in its Add bookie list shows a €10 minimum deposit. The minimum bet on the exchange is €4. Piwi247 says its cash out button is not available on every market, and that its exposure limit is standard on every account and cannot be increased for you.
Best for: the €10 start on an exchange.
Not ideal if: you lay horse racing, since Piwi247’s page reads “Currently, we don’t offer Horse Racing LAY betting options”.
Open the brokerSharp Exchange at BetInAsia
The card carries a Test account button next to Create account, and BetInAsia’s article on the exchange says you can get a “test account” to browse the platform before placing any bets. The same article says the blue boxes are the back options and the pink ones the lays, that there is a dedicated In-Play section, and that an account setting called “Confirm bets before placing” exists.
Best for: browsing the platform on a test account before placing any bet.
Not ideal if: you want to start from €10; BetInAsia asks €50.
Open the brokerSharp Exchange at MadMarket
MadMarket’s Products page gives Sharp Exchange a card of its own, with Create account and Product guide buttons. “My Bets” is your record of bets on the exchange, there is an Educational Portal tab, and MadMarket support provides test accounts on request.
Best for: getting to know the screen first: the Educational Portal tab is there, and test accounts come on request.
Not ideal if: you want a test login without writing to support first.
Open the brokerFairExchange at Sportmarket
FairExchange has its own card on Sportmarket’s Betting Accounts page, and its window gives the terms before you press Request account: a €100 minimum deposit, a verified Sportmarket account, and 2FA on your Main account. Sportmarket’s blog says the exchange lets users “set their own odds”.
Best for: setting your own odds from inside a Sportmarket account.
Not ideal if: you run API software bots, since the window says FairExchange cannot be accessed with them.
Open the brokerThe door next to it
Orbit Exchange opens through the same four accounts: OrbitX at AsianConnect, Sharp Exchange at BetInAsia and MadMarket, FairExchange at Sportmarket. For the two exchanges’ own texts next to each other, see the Orbit and Betfair comparison. For the routes themselves, see the four ways into Orbit Exchange; a comparison of the four brokers puts the accounts in a row. Beyond these two, the other exchanges on the matrix are listed on their own page.
I would open Betfair Exchange first if it is the one you already know, and the second door later, from the same account. The sign-up work sits in the account, and the account is the same for both.
Say you already read Betfair’s screen and want it on the same login as the Asian books. The first question is not the exchange. It is which of the four accounts you would open anyway, and what that account asks before the tool appears.
What this page leaves out
Scope
This page says how a broker opens Betfair Exchange. It does not say how to use the exchange; the exchange basics and a back and lay bet worked through do that. It does not set out what the exchange charges either; the last question below says where to look. Betfair’s API is a separate subject and is not covered here.
The same accounts open Asian bookmakers too. The Asian bookmaker overview lists the eight, and two of them get a page like this one: the Pinnacle book and the Sbobet route.
Questions people ask
Can I open Betfair Exchange through a broker?
Yes, each of the four does. You open the tool from inside a broker account, so the account comes first and the exchange is a card on it. What differs is the first move and the first deposit, from €10 to €100, and the table in the first section sets both out broker by broker.
What is the tool called at each broker?
Piwi247 at AsianConnect, Sharp Exchange at BetInAsia and MadMarket, FairExchange at Sportmarket. Those are the brokers’ own labels on their screens, and the Sharp Exchange and FairExchange names also open Orbit Exchange.
Is there another exchange I can open the same way?
Orbit Exchange. The same four accounts open it, with the tool names given in “The door next to it”, so one broker account can hold both exchanges. An overview of the exchange covers its names and the markets you can bet on.
How long does verification take?
The check is each broker’s own, so this page gives when it starts, not how long it takes: AsianConnect asks before a withdrawal, BetInAsia and MadMarket at a deposit threshold or the first withdrawal request, Sportmarket before the account is funded. The verification guide has the documents each one wants.
How much does Betfair Exchange take?
There is no single Betfair figure to give: its charges page sets the rate by the customer, through a package in some places and a market base rate in others. Betfair’s wording sits beside Orbit’s on the comparison page, and the commission guide shows how each broker states the commission on its Orbit Exchange route.